Re:locate magazine | Recruitment | Employers need to do more to tempt older workers

With demographic changes, skills shortages and recent UK legislation on age all making their mark, a new Research Insight from the Chartered Institute of Personnel and Development (CIPD) highlights the importance for employers to address the challenges presented by an ageing workforce to recruit, retain and engage talent. The research, carried out on behalf of the CIPD by Cranfield School of Management, examines what employers are doing to ensure that the way they reward and recognise individual and collective contribution is actually appealing to older workers. It shows that a more holistic approach to pay and reward is necessary – organisations need to look across their financial and non-financial reward offerings to consider whether they are attractive to older workers. However, while the research finds many examples of employers introducing initiatives to make their organisation more appealing to older workers, most have been introduced on an ad-hoc basis to deal with specific issues. What is lacking, the survey notes, is a systematic and integrated approach to reward that examines whether the pay and the financial and non-financial benefits are appealing to all individuals, irrespective of their age, race, gender, etc. We’d like to hear your views on the implications for relocation.

For more information, see www.cipd.co.uk.

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